Clever copywriting for ethical and sustainable brands

Hi, I’m Charlotte. The UK freelance copywriter hired by big-name brands with purpose.

I make things easy for ethical and sustainable brands with clever copywriting that excites, inspires and engages action. From larger brand projects to website copy and emails or print, pack and catalogue copy – I’ll bring your mission, vision and values to life at every touchpoint, building your brand and business with clever copy that helps you to stand out from the crowd.

Business shouldn’t cost the earth; and we can show the world it doesn’t have to.

Get in touch

Copywriting

Content

Editorial & Proofreading

Brand & Strategy

About me

I’m Charlotte. Nature lover. Bookworm. Mother of two. And, the experienced freelance copywriter behind Cleverly Done Copy. I work with ethical and sustainable brands because their mission to find a better way of doing business matters to me. I care deeply about the planet we live on and its people, and it inspires me every day to be working with brands that care too. Brands like Abel & Cole, Nkuku and Neal’s Yard Remedies.

Find out more

What people are saying...

"My go-to when I'm working with a brand that needs to get their message across in a way that’s clear, well-researched and bursting with personality."

Nic Nolan
Global Communications Director at Dr Sam's Skincare

"Charlotte breathes life into any subject. Alongside being a solid strategic thinker, Charlotte’s work is always well considered from the big idea down to the executional craft. She’s an absolute joy to work with."

Kerry Macey
Head of Copy at Zone Digital

"Charlotte has been our go-to freelance copywriter for just over a year and can always be relied on to produce high-quality work in a timely manner. She has a very good understanding of the beauty and wellbeing industry, so brings technical expertise as well as a flair for language. And most importantly, she has a can-do attitude and is a pleasure to work with."

Tanya Shah
Marketing Director at Neal's Yard Remedies

Let’s make a difference together

Fill in your details below and I'll get back to you within 48 hours. You can also email me at charlotte@cleverlydonecopy.com